Specifically, Resources useful for Copywriting
If you can write, there is (apparently) plenty of opportunity to make a lot of money copywriting.
At least, that’s the story I’ve been buying recently.
In pursuit of a lucrative copywriting career, I’ve been doing research about copywriting and studying the market, and in the past week I’ve come across some useful (and FREE) online resources that you are bound to love.
Sean Platt, the Ghostwriter Dad
I came across Sean Platt through a guest post he did on another useful site, CopyBlogger.com. As a successful writer himself, he has made a business decision to share his knowledge of “the writer’s life” through a lot of great content on his website GhostwriterDad.com.
- Sales Letter Sellout: Sean’s free eBook Sales Letter Sellout is currently available for free. After you sign up, he also gives you access to four videos where he walks you through the process of writing a sales letter.
- 30-day Email Newsletter: Sean’s email newsletter is a 30-part course for aspiring writers who want to make more money doing what they love. I’m several days into it already, and though it starts off kind of slow, things are picking up now, and I’ve been learning a lot of great things. I don’t have a link to the sign-up form, but if you read some of his posts, you’ll find an opt-in box somewhere embedded in the text.
- Writer’s Toolbox: Sean has a list of useful resources for writers that he calls the Writer’s Toolbox. The list is free, though not all of the products are. But they are all useful for writers. Take a look and you will probably find at least a few things that you haven’t used or maybe even heard of before.
Info Marketing Blog Swipe File
If you’ve been buying the copywriting dream like I have, chances are you’ve heard of a “swipe file.” Basically, a swipe file is a personal collection of high-quality samples from the portfolios of other talented copywriters that you can use for ideas or inspiration.
Building your own swipe file from scratch can take a lot of time, and it’s hard to know just by reading if the copy in question was successful or not. Thankfully, there are others in the field who have done the grunt work for you.
The Info Marketing Blog is one example. In addition to providing the copy (usually available as a downloadable PDF file), their blog posts in the Direct Response Copywriting Swipe File provide some insights and analysis on successful copy. This is certainly a great resource for anyone in copywriting.
Of the three resources I’m sharing with you today, WorldCat.org is the most general. It isn’t directly tied to copywriting, but I’m sharing it here because it’s awesome and I found it through my copywriting research.
I was looking for a book that was mentioned in some copy I was reading, so I did a Google search for it. One of the results was from Google Books. I clicked on the link, and the Google Books page showed some basic information about the book and on the right sidebar were some places I could buy it (namely, AbeBooks or Amazon). But underneath that link, there was a link to “Find in a library.”
I clicked the link and was taken to WorldCat.org. This site makes the inventory of connected libraries around the world searchable online so that you can find the closest library that has the book you want. This is a great way to find rare books in places you may not expect them.
I love the Internet
…And the way technology is making it easier to learn things and accomplish goals. Have you come across anything online recently that has made your life easier or helped you learn something? Let us know the online resources you’re using in the comments!