Two Guys on Gaming, Tech, and the World
Sports teams aren’t the only brands with popular mascots.
To amp up visibility and create consumer connections, companies like Bitly and TiVo design fun mascots to get users more invested in their products. A successful campaign can go viral and help propel certain brands to household names. You can’t think of Energizer without picturing its bunny, just like you can’t imagine Geico without the gecko.
Let’s examine nine such mascots and their mysterious origins. [Read more…]
Ever since the internet invaded mobile devices, lengthy links have been an issue. With only 140 characters in a tweet or 160 in a text, there can’t be any wasted space. This is where the link shortener comes in. [Read more…]
It is incredibly easy to sign up for Twitter, but what if you want to delete your Twitter account? This video will show you step-by-step how to quickly and easily delete your account in less than 1 minute.
[Read more…]
Want to take your blog to the next level and drive in masses of new traffic and new customers?
There are two powerful ways that you too can use Twitter to drive in thousands of new readers to your blog each month and enable your blogs to go viral, getting them in front hundreds of thousands of new prospects.
The first and perhaps easiest way to reach new prospects for your blog with Twitter is by using the Twitter Badge in your blog posts. This enables readers who really love one of your blog posts to instantly re-Tweet your blog post to their Twitter followers with just one click. This gets your blog out in front of tons of new potential customers without you doing a thing.
The badge also acts as a counter and show how many times your blog posts have been re-Tweeted by others. This also boosts your credibility. People like to like things that others think are cool too. So the more times that a blog post has been re-Tweeted the more perceived value it has. Along with your blog analytics this can also act as a guide to help you create better blog posts.
Obviously common sense tells you that creating more posts like the ones that have been re-Tweeted the most will help you to boost your traffic even further and will be of most interest to those who are help in you promote your blog by re-Tweeting your content.
The second incredibly powerful way to use Twitter to promote your blog and drive in new readers is by Tweeting clips from your blog with a link back to it. In contrast to just bombarding Twitter followers with sales messages this gives you a way to offer real value and funnel your followers through to conversion.
The 140 characters per Tweet allowed by Twitter is very restricting so use URL shortening tools like bit.ly to make them smaller and get more into each message. Note that if you sign up for bit.ly instead of using the free version you will be able to use custom URLs. If you are using a WordPress blog, which is highly recommended you can use the new Publicize feature to automatically syndicate your blog posts to Twitter and Facebook.
Don’t just limit yourself to one Twitter account either. Professional Internet marketers use multiple Twitter accounts to reach different niche markets and drive in even more traffic. You should also be having all of your staff members and contractors Tweeting links to your blog posts as well in order to reach their followers and their follower’s followers.
One real estate investment education company has used this strategy to generate an average of 800 views to each of their daily blog posts and become ranked number 1 in their category by the Inc. 500. Just think about it, that’s almost 30,000 more hits on your blog each month. It doesn’t take a genius to figure out you only need a small percentage of those readers to buy from you to make a killing online.